Why do we use WordPress for building websites?

WordPress is the world’s most widely used website builder. It powers 43% of the internet, (that’s approximately 810 MILLION websites!) with more bloggers, small businesses, and Fortune 500 companies opting for WordPress over all other options combined. It certainly seems popular but, why use WordPress for building websites?

Key WordPress usage statistics:
According to BuiltWith, 29.41% of the world’s top 10k websites use WordPress
29.65% of the world’s top 100k websites use WordPress
28.7% of the world’s top 1m websites use WordPress.

What is WordPress?

WordPress is a popular open-source content management system (CMS) that allows users to create and manage websites. It was initially developed as a blogging platform, but has since evolved into a versatile CMS that can be used to build almost any type of website, from simple blogs to complex e-commerce sites.

Woah there techie… What is a Content Management System (CMS)?

A CMS, or Content Management System, is a software application that allows users to create, manage, and publish digital content, usually for websites, without requiring advanced technical knowledge.

A CMS typically provides a user-friendly interface that enables users to create and edit content using simple, intuitive tools. Content can be added in various forms such as text, images, videos, and other media. The CMS also provides the ability to organise and categorise content for easy retrieval and searchability.

black and silver laptop computer on table

CMSs offer several benefits, including the ability to manage large amounts of content, collaborate with other users, and maintain consistency across multiple pages and sections of a website. They also provide features such as version control, user permissions, and workflow management, which help to streamline content creation and publication processes.

Examples of popular CMSs include WordPress, Drupal, Joomla, and Shopify (for e-commerce).

OK, so tell me about WordPress again…

WordPress is built using PHP and MySQL and is licensed under the GNU General Public License (GPL), It provides a user-friendly interface that makes it easy for non-technical users to create and manage content, and offers a wide range of themes and plugins that can be used to customise the design and functionality of a website.

WordPress is also highly customisable! This makes it a popular choice for businesses and individuals who want to build a website that reflects their unique brand and style. As it is SEO-friendly, it can therefore easily indexed by search engines. Furthermore, it provides features that can help improve a website’s search engine ranking. Overall, WordPress is a powerful and flexible CMS that can be used to build almost any type of website.

Why we use WordPress for building websites instead of any other CMS?

There are several reasons why WordPress is a popular choice for building websites:

  1. Easy to use
    WordPress has a user-friendly interface that makes it easy to create and manage content. Even non-technical users can quickly learn how to use WordPress to build and maintain a website.
  2. Developer friendly
    At the core, WordPress is built on a flexible layer of PHP and MySql allowing for auto updates, seamless plugin and hook integration enables developers to build custom plugins and applications.
  3. SEO-friendly
    Designed to be SEO-friendly, WordPress provides features that can help you optimise your website for search engines. This includes customisable permalinks, built-in RSS feeds, and easy integration with popular SEO plugins.
  4. Cost-effective
    WordPress is an open source software, so is free to use and installed easily on most web hosting platforms. This makes it an affordable option for businesses and individuals who want to build a website without breaking the bank.
  5. Large community
    The popularity of WordPress results in a large and active community of users and developers who provide support, guidance, and resources. This means that if you run into any issues or have any questions, you can easily find answers and solutions online.
  6. We build from scratch!
    At Gold Pebble we do not use an online market place to purchase themes. All of Gold Pebble’s theme development is done in-house ensuring templates are built with a client’s aims in mind. This too extends to plugins. We actively write our own plugin code and only use tried and tested plugins we have used ourselves.

It’s easy to see why Gold Pebble chooses to use WordPress, 810 Million websites can’t be wrong! We feel it offers the perfect blend of features, functionality and friendliness without being a costly solution. Check out our case studies for an overview of some of the sites we’ve complete for customers.

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